{"id":1636,"date":"2023-10-17T13:20:49","date_gmt":"2023-10-17T13:20:49","guid":{"rendered":"https:\/\/stcr.dev.dquinn.net\/?p=1636"},"modified":"2024-04-16T19:39:59","modified_gmt":"2024-04-16T19:39:59","slug":"how-grocers-can-better-cater-hybrid-shoppers","status":"publish","type":"post","link":"https:\/\/ravyx.com\/fr_ca\/how-grocers-can-better-cater-hybrid-shoppers\/","title":{"rendered":"Comment les \u00e9piciers peuvent-ils mieux r\u00e9pondre aux besoins des consommateurs hybrides?"},"content":{"rendered":"

The pandemic has changed a lot of things about the way we live, especially when it comes to grocery shopping. Hybrid, or omnichannel<\/a> shopping, has become the most popular way individuals are getting their staple items and it looks like this isn\u2019t going away anytime soon. From e-commerce to physical stores, customers want to have ample options readily available to them. <\/p>\n\n\n\n

Along with the pandemic have come more unprecedented challenges related to supply chain issues, product availability, inflation, and rising gas prices. These roadblocks are forcing shoppers to adapt to new shopping habits. A 2022 grocery shopper trends report<\/a> found that 86% of shoppers that are concerned about rising food prices are changing how they shop. Of those surveyed, 51% are looking for more deals, 35% are switching to store brands, 21% are buying less fresh meat and seafood, and 14% are buying less fresh produce.<\/p>\n\n\n\n

This means shoppers aren\u2019t settling for prices at their typical grocer \u2013 they are more actively comparing prices and evaluating their options. Having hybrid options allows them to mix and match what products they get from which store. For example, 62% of shoppers surveyed believe they save more time when shopping online, whereas 43% say they get better quality products in-store. So, an individual may choose to buy groceries online for one week but purchase fresh products in a physical store the next time.<\/p>\n\n\n\n

OPPORTUNITIES FOR GROCERY STORES<\/h3>\n\n\n\n

The hybrid shopping method isn\u2019t particularly new for grocery stores, but it is evolving fast. And to better engage your loyal customers, you must create new ways to make shopping simplified. <\/p>\n\n\n\n

When it comes to e-commerce, many consumers believe they can pick items better themselves. This is why it\u2019s crucial to build stronger relationships with online shoppers through efficient communication, smart product substitutions, and personalized suggestions. These efforts allow the buyer to still be in control even if they\u2019re not the one making the selections.<\/p>\n\n\n\n

Expectations around in-store experiences have grown as well. Self-checkout options<\/a> have become essential for grocers as customers focus on convenience. Retailer\u2019s apps and les programmes de fid\u00e9lisation<\/a> are also becoming more popular with in-store shoppers as they seek more recommendations and product locations.<\/p>\n\n\n\n

Ultimately, adapting to retail technology is crucial for stores to stay competitive in the industry. <\/p>\n\n\n\n

Ravyx can find you the la bonne technologie<\/a> et vous aider \u00e0 \u00eatre op\u00e9rationnel en un rien de temps. Prendre contact<\/a> avec nous pour voir comment nous pouvons aider votre \u00e9picerie \u00e0 prosp\u00e9rer !<\/p>","protected":false},"excerpt":{"rendered":"

The pandemic has changed a lot of things about the way we live, especially when it comes to grocery shopping. Hybrid, or omnichannel shopping, has become the most popular way individuals are getting their staple items and it looks like this isn\u2019t going away anytime soon. From e-commerce to physical stores, customers want to have ample options […]<\/p>\n","protected":false},"author":4,"featured_media":2256,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3,1],"tags":[],"class_list":["post-1636","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-grocery","category-news"],"acf":[],"yoast_head":"\nHow Grocers Can Better Cater to Hybrid Shoppers<\/title>\n<meta name=\"description\" content=\"Hybrid shopping has become more popular since the pandemic. 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Here\u2019s how grocery stores can use technology to meet omnichannel expectations.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ravyx.com\/fr_ca\/how-grocers-can-better-cater-hybrid-shoppers\/\" \/>\n<meta property=\"og:site_name\" content=\"Ravyx\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/stcrpos\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-17T13:20:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-16T19:39:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ravyx.com\/wp-content\/uploads\/2023\/10\/How-Grocers-Can-Better-Cater-to-Hybrid-Shoppers-1.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"700\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sarah Cavolo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@stcrpos\" \/>\n<meta name=\"twitter:site\" content=\"@stcrpos\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sarah Cavolo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ravyx.com\\\/how-grocers-can-better-cater-hybrid-shoppers\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ravyx.com\\\/how-grocers-can-better-cater-hybrid-shoppers\\\/\"},\"author\":{\"name\":\"Sarah Cavolo\",\"@id\":\"https:\\\/\\\/ravyx.com\\\/#\\\/schema\\\/person\\\/bcff775af1cc39a20816a5372bb1f6e1\"},\"headline\":\"How Grocers Can Better Cater to Hybrid Shoppers\",\"datePublished\":\"2023-10-17T13:20:49+00:00\",\"dateModified\":\"2024-04-16T19:39:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ravyx.com\\\/how-grocers-can-better-cater-hybrid-shoppers\\\/\"},\"wordCount\":427,\"publisher\":{\"@id\":\"https:\\\/\\\/ravyx.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/ravyx.com\\\/how-grocers-can-better-cater-hybrid-shoppers\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ravyx.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/How-Grocers-Can-Better-Cater-to-Hybrid-Shoppers-1.jpeg\",\"articleSection\":[\"Grocery\",\"News\"],\"inLanguage\":\"fr-CA\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ravyx.com\\\/how-grocers-can-better-cater-hybrid-shoppers\\\/\",\"url\":\"https:\\\/\\\/ravyx.com\\\/how-grocers-can-better-cater-hybrid-shoppers\\\/\",\"name\":\"How Grocers Can Better Cater to Hybrid Shoppers\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ravyx.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ravyx.com\\\/how-grocers-can-better-cater-hybrid-shoppers\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ravyx.com\\\/how-grocers-can-better-cater-hybrid-shoppers\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ravyx.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/How-Grocers-Can-Better-Cater-to-Hybrid-Shoppers-1.jpeg\",\"datePublished\":\"2023-10-17T13:20:49+00:00\",\"dateModified\":\"2024-04-16T19:39:59+00:00\",\"description\":\"Hybrid shopping has become more popular since the pandemic. 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