{"id":1618,"date":"2023-10-16T18:58:43","date_gmt":"2023-10-16T18:58:43","guid":{"rendered":"https:\/\/stcr.dev.dquinn.net\/?p=1618"},"modified":"2024-04-16T19:40:32","modified_gmt":"2024-04-16T19:40:32","slug":"how-inflation-affecting-grocery-stores","status":"publish","type":"post","link":"https:\/\/ravyx.com\/fr_ca\/how-inflation-affecting-grocery-stores\/","title":{"rendered":"Comment l'inflation affecte-t-elle les \u00e9piceries ?"},"content":{"rendered":"<p>Il y a eu beaucoup de discussions concernant l'inflation, ce qui am\u00e8ne de nombreux \u00e9piciers \u00e0 se demander : \u201c comment cela affectera-t-il mon \u00e9picerie ? \u201d La semaine derni\u00e8re encore, le gouvernement f\u00e9d\u00e9ral a montr\u00e9&nbsp;<a href=\"https:\/\/www.grocerydive.com\/news\/the-friday-checkout-inflation-consumer-trends\/629550\/\" target=\"_blank\" rel=\"noreferrer noopener\">les prix des denr\u00e9es alimentaires ont acc\u00e9l\u00e9r\u00e9<\/a>&nbsp;\u00e0 un rythme plus rapide en juillet malgr\u00e9 une inflation globale en baisse. M\u00eame les consommateurs s'attendent \u00e0 ce que la flamb\u00e9e des prix ne ralentisse pas de sit\u00f4t.<\/p>\n\n\n\n<p>Cependant, la hausse des prix n'a pas ca\u0142kowicie emp\u00each\u00e9 les consommateurs de d\u00e9penser de l'argent pour les articles qui leur apportent du plaisir. L'IRI a not\u00e9 que les bi\u00e8res import\u00e9es premium et super-premium, les d\u00eeners surgel\u00e9s et les boissons r\u00e9frig\u00e9r\u00e9es ont eu une part de march\u00e9 plus \u00e9lev\u00e9e au cours des derniers mois par rapport au d\u00e9but de l'ann\u00e9e. Des donn\u00e9es suppl\u00e9mentaires montrent une augmentation du trafic pi\u00e9tonnier dans les \u00e9piceries en juillet, d\u00e9passant le nombre de visites dans les magasins \u00e0 prix r\u00e9duits et les sup\u00e9rettes.&nbsp;<\/p>\n\n\n\n<p>Ainsi, bien que la trajectoire de l'inflation puisse sembler incertaine, il existe toujours des opportunit\u00e9s pour les \u00e9piceries de fid\u00e9liser leurs clients en leur proposant leurs articles pr\u00e9f\u00e9r\u00e9s.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">LES \u00c9PICERS SE FIENT \u00c0 LA TECHNOLOGIE POUR ATTIRER LES CLIENTS<\/h3>\n\n\n\n<p>\u00c9tant donn\u00e9 que les consommateurs ne boudent pas n\u00e9cessairement les articles plus chers, les \u00e9piceries intelligentes trouvent des moyens d'apporter de la valeur aux clients. L'un des meilleurs moyens d'engager vos clients et d'encourager leur fid\u00e9lit\u00e9 est de cr\u00e9er un programme de fid\u00e9lit\u00e9 ou de r\u00e9compenses solide.&nbsp;<\/p>\n\n\n\n<p>Les programmes de fid\u00e9lit\u00e9 exceptionnels offrent aux acheteurs de valeur des remises exclusives en magasin, des r\u00e9compenses sur l'essence et des recommandations d'achat personnalis\u00e9es. Certains magasins vont m\u00eame plus loin en permettant aux clients de gagner&nbsp;<a href=\"https:\/\/www.grocerydive.com\/news\/save-mart-video-game-rewards\/629755\/\" target=\"_blank\" rel=\"noreferrer noopener\">r\u00e9compenses \u00e9changeables contre des jeux vid\u00e9o<\/a>. Cette incitation aide \u00e0 distinguer le magasin de ses concurrents en offrant une r\u00e9compense qui n'est pas facilement disponible ailleurs, tout en s'adressant \u00e0 un groupe de clients de niche.&nbsp;<\/p>\n\n\n\n<p>Une autre fa\u00e7on pour les magasins de se d\u00e9marquer est de rester \u00e0 l'\u00e9coute des innovations en mati\u00e8re de technologie de vente au d\u00e9tail. Les grands d\u00e9taillants exploitent la robotique pour encourager les achats sur les parkings. Les distributeurs automatiques mobiles de parking sont une nouvelle innovation actuellement test\u00e9e dans certains magasins. Ils encouragent les achats impulsifs d'articles d'\u00e9picerie pendant que les clients attendent leurs commandes \u00e0 emporter. Bien que cela ne soit pas largement disponible pour les \u00e9piciers, c'est un exemple de la fa\u00e7on dont les magasins utilisent la technologie pour apporter plus de valeur \u00e0 leurs clients.<\/p>\n\n\n\n<p>Ne laissez pas l'inflation freiner la croissance de votre magasin. Chez Ravyx,&nbsp;<a href=\"https:\/\/ravyx.com\/fr_ca\/service-support\/\" target=\"_blank\" rel=\"noreferrer noopener\">nos professionnels<\/a>&nbsp;sont toujours \u00e0 l'aff\u00fbt des tendances \u00e9mergentes en mati\u00e8re d'\u00e9picerie et peuvent fournir une strat\u00e9gie&nbsp;<a href=\"https:\/\/ravyx.com\/fr_ca\/innovation-retail\/\" target=\"_blank\" rel=\"noreferrer noopener\">solutions omnichannel<\/a>&nbsp;pour am\u00e9liorer vos performances. Qu'il s'agisse de moderniser vos options de libre-service ou de mettre en \u0153uvre un logiciel de gestion de magasin performant, nous pouvons vous aider \u00e0 accro\u00eetre l'efficacit\u00e9 de votre magasin et votre retour sur investissement.&nbsp;<a href=\"https:\/\/ravyx.com\/fr_ca\/request-demo\/\" target=\"_blank\" rel=\"noreferrer noopener\">Demander une d\u00e9monstration<\/a>&nbsp;aujourd'hui pour commencer !<\/p>","protected":false},"excerpt":{"rendered":"<p>There\u2019s been quite a bit of discourse surrounding inflation, which is leaving many grocers asking, \u201chow will this affect my grocery store?\u201d Just last week the federal government showed&nbsp;food prices have accelerated&nbsp;at a faster rate in July despite overall inflation calming. Even shoppers expect soaring prices to not slow down anytime soon. Higher prices, however, [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":2362,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1618","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How is Inflation Affecting Grocery Stores?<\/title>\n<meta name=\"description\" content=\"Food prices are still on the rise, but grocery stores are being smart about keeping loyal shoppers coming back for their favorite items.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ravyx.com\/fr_ca\/how-inflation-affecting-grocery-stores\/\" 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