{"id":1758,"date":"2023-10-17T19:33:12","date_gmt":"2023-10-17T19:33:12","guid":{"rendered":"https:\/\/stcr.dev.dquinn.net\/?p=1758"},"modified":"2024-04-16T19:39:40","modified_gmt":"2024-04-16T19:39:40","slug":"what-customer-first-commerce-and-why-you-should-care","status":"publish","type":"post","link":"https:\/\/ravyx.com\/es\/what-customer-first-commerce-and-why-you-should-care\/","title":{"rendered":"\u00bfQu\u00e9 es el Comercio Centrado en el Cliente? Y Por Qu\u00e9 Deber\u00eda Importarte"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Los supermercados enfrentan una gran presi\u00f3n hoy en d\u00eda debido a los constantes cambios en las necesidades y expectativas de los clientes, especialmente en los \u00faltimos 12 meses. Los mundos digital y f\u00edsico de las compras se est\u00e1n fusionando, creando la necesidad de satisfacer a los clientes donde se encuentran hoy: en l\u00ednea, por m\u00f3vil, formatos digitales, recogidas en tienda (curbside pickup) y entregas a domicilio. Esto requiere un enfoque m\u00e1s avanzado para atender a sus clientes de manera fluida y ofrecerles lo que necesitan. La implementaci\u00f3n eficiente y efectiva de estas mejoras es donde muchos supermercados est\u00e1n teniendo dificultades.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La mayor\u00eda de los tenderos y minoristas ahora est\u00e1n equilibrando m\u00e1s que nunca para mantener el negocio en marcha, cuidando a los clientes y, en algunos casos, haciendo todo esto mientras tienen que ceder ganancias para satisfacer a los clientes en el punto en que se encuentran hoy. Algunos apenas est\u00e1n comenzando el camino de la transformaci\u00f3n digital. Algunos pueden estar abordando estas necesidades cambiantes con soluciones que merman considerablemente los m\u00e1rgenes de ganancia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00bfY si pudieras implementar herramientas econ\u00f3micas que te ayuden a hacer crecer tu marca, aumentar la fidelidad de tus clientes y poseer todos tus datos para trabajar de manera m\u00e1s inteligente, no m\u00e1s ardua? \u00bfY si pudieras hacer que la experiencia de tus clientes se destaque de tu competencia?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Muchas tendencias de compras mejoradas que priorizan la experiencia del cliente se est\u00e1n integrando en la industria de los comestibles, y&nbsp;<a href=\"https:\/\/stor.ai\/\" target=\"_blank\" rel=\"noreferrer noopener\">stor.ai&nbsp;<\/a>\u00bfPuedo ayudarte a prepararte hoy para mantenerte relevante en el futuro, asistiendo con lo siguiente:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Optimizaci\u00f3n para la entrega de pedidos a prueba de errores y con mayor n\u00famero de unidades por hora (UPH).<\/li>\n\n\n\n<li>Proporcionar una experiencia en l\u00ednea personalizada que ofrezca promociones, sustituciones y merchandising basadas en el historial de compras y las preferencias personales (vegano, diab\u00e9tico, sin gluten, etc.) que incorpore oportunidades de venta adicional impulsadas por IA.<\/li>\n\n\n\n<li>Aumente los d\u00f3lares por carrito con recetas din\u00e1micas para preparar en casa donde todos los art\u00edculos se pueden agregar al carrito de un cliente con un solo clic mientras compra.<\/li>\n\n\n\n<li>Soporte a transacciones SNAP\/EBT<a href=\"https:\/\/progressivegrocer.com\/how-new-tech-can-help-snap-consumers?utm_source=hs_email&amp;utm_medium=email&amp;_hsenc=p2ANqtz--e562TmBxF8ByEh-Ik7yHMonNBnyy0dNB4XbcqdKEvtzFysf8yZ3TKDtrF0HNu08tliFc-\" target=\"_blank\" rel=\"noreferrer noopener\">Leer m\u00e1s en Progressive Grocer<\/a>).&nbsp;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Estas tendencias ponen tu experiencia del cliente en primer lugar, aumentan la lealtad de tus clientes y brindan una experiencia de compra total que te diferencia de tu competencia. Este es el modelo de negocio de comercio emergente centrado en el cliente.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sin importar tu situaci\u00f3n o en qu\u00e9 etapa de tu transformaci\u00f3n digital te encuentres, nuestro equipo puede ayudarte con una actualizaci\u00f3n completa o solo con algunas partes de esta experiencia de comercio centrada en el cliente. Puedes implementar estos beneficios en semanas, no en meses, comenzando desde tu situaci\u00f3n, herramientas y objetivos actuales.<br><br>Inicie la discusi\u00f3n enviando un correo electr\u00f3nico a sales@ravyx.com y obtenga la informaci\u00f3n que necesita para comprender lo que se est\u00e1 perdiendo y cu\u00e1nto puede ganar.&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>There is a great deal of pressure on grocers today because of how much customer needs and expectations have been changing, especially over the past 12 months. The digital and physical worlds of shopping are fusing together, creating the need to meet customers where they are today &#8211; across online, mobile, digital, curbside pickup, and [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":2364,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3,1],"tags":[],"class_list":["post-1758","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-grocery","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What is Customer First Commerce? 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