{"id":1732,"date":"2023-10-17T19:01:33","date_gmt":"2023-10-17T19:01:33","guid":{"rendered":"https:\/\/stcr.dev.dquinn.net\/?p=1732"},"modified":"2024-04-16T19:39:41","modified_gmt":"2024-04-16T19:39:41","slug":"bringing-digital-experiences-shoppers-carts","status":"publish","type":"post","link":"https:\/\/ravyx.com\/es\/bringing-digital-experiences-shoppers-carts\/","title":{"rendered":"Llevando las experiencias digitales a los carritos de los compradores"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Una estrategia omnicanal exitosa adopta nuevas tecnolog\u00edas que aportan valor a los compradores al hacer que las ventas en l\u00ednea se parezcan m\u00e1s a las compras en la tienda, a la vez que llevan el mundo digital a los pasillos. Los carritos de compras inteligentes son la innovaci\u00f3n m\u00e1s reciente para llevar el poder de lo digital a la experiencia de compra en la tienda, utilizando visi\u00f3n por computadora, an\u00e1lisis de datos y tecnolog\u00eda sin cajeros para cautivar e informar a los compradores y ofrecer una forma r\u00e1pida y conveniente de comprar.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.cnet.com\/home\/kitchen-and-household\/smart-grocery-carts-are-coming-to-change-the-way-we-shop\/\" target=\"_blank\" rel=\"noreferrer noopener\">Carros inteligentes<\/a>&nbsp;utilizar sensores o esc\u00e1neres integrados para identificar los productos seleccionados por un comprador. Los carritos brindan a los compradores una vista de su lista de compras y el total acumulado, y algunos cuentan con esc\u00e1neres de cupones para aplicar ahorros durante el viaje de compras. La experiencia digital con un carrito inteligente tambi\u00e9n puede fortalecer la lealtad mediante la integraci\u00f3n de promociones y recomendaciones dirigidas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Adem\u00e1s de detectar los art\u00edculos colocados en el carrito por los compradores, los carritos inteligentes tambi\u00e9n pueden permitir a los clientes pagar simplemente usando una aplicaci\u00f3n o un lector de tarjetas de pago integrado.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La tecnolog\u00eda hace mucho m\u00e1s que simplemente mejorar la experiencia de compra y acelerar el proceso de pago; puede generar mayores ganancias.&nbsp;<a href=\"https:\/\/www.grocerydive.com\/news\/shopic-raises-10m-for-its-clip-on-smart-cart-tech\/603228\/\" target=\"_blank\" rel=\"noreferrer noopener\">encuesta reciente<\/a>&nbsp;Mostr\u00f3 que los compradores que usan la tecnolog\u00eda de carritos inteligentes aumentan el tama\u00f1o de su canasta de compras en un 10%. La precisi\u00f3n de la tecnolog\u00eda supera el 99%, gracias a los avances en la tecnolog\u00eda de visi\u00f3n computacional y al uso de diferentes \u00e1ngulos de c\u00e1mara. Adem\u00e1s, el 87% de los compradores busca m\u00e1s&nbsp;<a href=\"https:\/\/www.businesswire.com\/news\/home\/20200407005086\/en\/87-Of-Shoppers-Prefer-to-Shop-in-Stores-With-Touchless-or-Robust-Self-Checkout-Options-During-COVID-19-Pandemic\" target=\"_blank\" rel=\"noreferrer noopener\">opciones de compra aut\u00f3noma<\/a>, como las cajas de pago sin contacto o con m\u00faltiples funciones.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La tecnolog\u00eda de los carritos inteligentes es la pr\u00f3xima gran novedad en tecnolog\u00eda para supermercados. Ravyx ofrece la mejor tecnolog\u00eda de compras omnicanal, para que sus compradores tengan experiencias excelentes y vuelvan por m\u00e1s. Obtenga m\u00e1s informaci\u00f3n sobre Ravyx&nbsp;<a href=\"https:\/\/ravyx.com\/es\/innovation-retail\/\" target=\"_blank\" rel=\"noreferrer noopener\">soluciones inteligentes para el comercio minorista<\/a>&nbsp;que sientan las bases de una estrategia tecnol\u00f3gica de supermercados ganadora y con visi\u00f3n de futuro.<\/p>","protected":false},"excerpt":{"rendered":"<p>A successful omnichannel strategy adopts new technologies that deliver value to shoppers by making online sales seem more like in-store shopping while bringing the digital world to the aisles. Smart shopping carts are the latest innovation to bring the power of digital to the in-store shopping experience, using computer vision, data analytics and cashier-free technology [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":2364,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1732","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Bringing Digital Experiences to Shoppers&#039; Carts<\/title>\n<meta name=\"description\" content=\"A successful omnichannel strategy adopts new technologies that deliver value to shoppers by making online sales seem more like in-store shopping, while bringing the digital world to the aisles.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ravyx.com\/es\/bringing-digital-experiences-shoppers-carts\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bringing Digital Experiences to Shoppers&#039; 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