{"id":1722,"date":"2023-10-17T18:38:06","date_gmt":"2023-10-17T18:38:06","guid":{"rendered":"https:\/\/stcr.dev.dquinn.net\/?p=1722"},"modified":"2024-04-16T19:39:41","modified_gmt":"2024-04-16T19:39:41","slug":"3-ways-electronic-shelf-labels-can-boost-your-store","status":"publish","type":"post","link":"https:\/\/ravyx.com\/es\/3-ways-electronic-shelf-labels-can-boost-your-store\/","title":{"rendered":"Tres formas en que las etiquetas electr\u00f3nicas para estantes pueden mejorar las operaciones de su tienda"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\">Recent research by Google shows that when it comes to online versus in-store shopping, most consumers do not always prefer one over the other. <\/h4>\n\n\n\n<p>In fact, 73% of those in the study claim to be \u201c<a href=\"https:\/\/www.forbes.com\/sites\/gregpetro\/2021\/08\/06\/the-phygital-world-reinventing-the-in-store-experience-digitally\/?sh=46e1518d3863\" target=\"_blank\" rel=\"noreferrer noopener\">channel-agnostic<\/a>,\u201d shopping in-store or online depending on their needs at the time. This statistic is a reminder of the importance of maintaining a consistent shopping experience across all channels, but it also highlights a big opportunity. Grocery stores can battle competition from large e-commerce giants by offering something in their stores that online-only retailers cannot: value-filled in-person digital engagement. \u00a0<\/p>\n\n\n\n<p>Electronic Shelf Labels (ESLs) provide a platform for informing customers while leveraging technology to improve store operations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. INFORM\u00a0SHOPPERS<\/h3>\n\n\n\n<p>You know your shoppers already have their smartphones with them as they walk your aisles, but ESLs deliver immediate information to the last frontier of the retail landscape. <\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>With the ability to add more information to the shelf than just unit pricing, you can grab a shopper&#8217;s attention when needed most. <\/p>\n\n\n\n<p>Customers value their time, and while their attention can be grabbed with engaging in-store experiences, the ability to make an informed decision at the store shelf makes shopping easier and faster.\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. SAVE LABOR COST<\/h3>\n\n\n\n<p>With ESLs, stores can update prices everywhere from a central point. Price changes take seconds rather than the hours required when involving your in-store teams in manual price updates. <\/p>\n\n\n\n<p>With their time freed up from this task, employees can focus on providing better customer service, further helping you stand apart from the competition.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. ACHIEVE ACCURACY ACROSS CHANNELS<\/h3>\n\n\n\n<p>ESL price updates ensure accuracy, unlike error-prone manual pricing. And, since ESL price changes happen instantly, there is less risk of discrepancies between online and in-store prices\u2014a big sticking point with shoppers. <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<iframe loading=\"lazy\" src=\"https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:ugcPost:7088143638068613121\" height=\"641\" width=\"504\" frameborder=\"0\" allowfullscreen=\"\" title=\"Embedded post\"><\/iframe>\n<\/div>\n<\/div>\n\n\n\n<p>ESLs also help stores offer dynamic pricing to customers based on real-time pricing analytics tied to store inventory and other factors.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-default\"\/>\n\n\n\n<p>Looking to engage with your shoppers at the last frontier of shopper conversion? Ravyx\u2019s retail solutions include the latest innovations in grocery technology, such as ESLs.\u00a0<\/p>\n\n\n\n<p><a href=\"https:\/\/www.ravyx.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Learn more<\/a>\u00a0and see how you can deliver in-store engagement, support strong omnichannel experiences, and achieve store operational efficiencies, today.<\/p>\n\n\n\n<div class=\"block-subscribe wpx-custom-block \" id=\"acf-subscribe7780\">\n\n\t\t\n\t<div class=\"subscribe-col\">\n\t\t<h3>WANT TO LEARN MORE ABOUT ESLs?<\/h3>\t\t<p>Subscribe to our newsletter to get all the latest insights and updates in retail tech.<\/p>\t<\/div>\n\n\t<div class=\"subscribe-col\">\n\t\t<!-- Begin Constant Contact Inline Form Code -->\r\n<div class=\"ctct-inline-form\" data-form-id=\"ae4fa23b-df09-4530-b971-255cd7a4ed3d\"><\/div>\r\n<!-- End Constant Contact Inline Form Code -->\r\n<style>\r\n    .ctct-inline-form button[type=\"submit\"] { width: auto !important; position: absolute; bottom: -1px; right: 0; }\r\n    .ctct-inline-form .ctct-form-field { position: relative; }\r\n    .ctct-inline-form .ctct-form-field label { display: none !important; }\r\n    .ctct-inline-form .ctct-form-field input[type=\"email\"] { padding-right: 6rem !important; }\r\n<\/style>\r\n<script>\r\n    window.addEventListener('DOMContentLoaded', () => {\r\n       new MutationObserver( function(mutations) {\r\n            \/\/ modify form field\r\n            mutations.forEach( function( item ) {\r\n                let field = item.target.querySelector('input[type=\"email\"]');\r\n                if ( field && ! field.hasAttribute('placeholder') ) {\r\n                    field.setAttribute('placeholder','Email *');\r\n                }\r\n                field = item.target.querySelector('button[type=\"submit\"]');\r\n                if ( field && field.closest('.ctct-form-field') == null ) {\r\n                    item.target.querySelector('.ctct-form-field').insertAdjacentElement('beforeend', field);\r\n                }\r\n            });\r\n        }).observe(document.querySelector('.ctct-inline-form'), { subtree: true, childList: true }); \r\n    });\r\n<\/script>\t<\/div>\n\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Recent research by Google shows that when it comes to online versus in-store shopping, most consumers do not always prefer one over the other. In fact, 73% of those in the study claim to be \u201cchannel-agnostic,\u201d shopping in-store or online depending on their needs at the time. This statistic is a reminder of the importance [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":2364,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4,1,5],"tags":[],"class_list":["post-1722","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-convenience-gas","category-news","category-specialty-retail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>3 Ways Electronic Shelf Labels Can Boost Your Store Experience<\/title>\n<meta name=\"description\" content=\"Learn how Electronic Shelf Labels (ESLs) can help you inform your customers while improving store operations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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